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This project aims to implement best practices in terms of regional and local policies for the development of the information society and ICTs in the audiovisual sector, and also to foster cooperation among digital and audiovisual content companies. Medi@tic spans three main areas: animation, digital effects, and simulators; audiovisual production of contents in the digital medium (internet, mobile technology, digital TV etc); and, finally, inter-industry and inter-regional cooperation to promote triple helix collaboration in the sector. This project, which is jointly funded by the Interreg IV C initiative, was launched in January of 2012 and will run for three years, to December 2014.